Cult of care

Your SHÉR products are more than just garments – they are loyal companions that offer you comfort and style. Every SHÉR product is crafted with precision and deserves the right care. By cleaning and storing them correctly, your socks and knitwear retain their function, fit, and colour intensity – and that is our shared responsibility. To ensure you enjoy your SHÉR favourites for a long time, we provide comprehensive care instructions here.

Preparation is everything: sorting and protecting


The care label inside your garment contains all the essential instructions. Pay attention to the symbols to care for your SHÉR product in the best possible way.

Colour sorting: Sort your socks and garments by colour before washing to prevent colour transfer. Always wash light and dark colours separately to maintain the vibrancy of the colours.

Material sorting: Different materials require different care. Sort yourSHÉR products by material to ensure each item receives the optimal treatment. Delicate materials such as wool or silk should be washed separately and with extra care.